Almost everyone has one, posts their experiences and gives away their hearts and likes every day: a Facebook or Instagram profile. But is social media also worthwhile as an advertising tool for companies?

Before the end of this year, half of all mobile search queries are expected to come from voice searches. And the trend is rising. Many companies are upgrading, want to continue to be found. Don't let the competition overtake you and learn now what to look out for.

If you've never heard of growth hacking, the current crisis may be a good time to look into it. At best, you as a company establish processes that allow your employees to test such growth hacks themselves. I would like to give you a brief explanation of the procedure using an example.

«We perceive before we understand. Typography works like background music: You don't listen, but unconsciously it creates atmosphere.»

These words were once said by typography and design expert Erik Spiekermann in an interview with the digital business magazine t3n. How important the choice of the correct Webfont is and on which you should pay attention thereby, I will more exactly explain to you in the following Blog post.

Today a website is much more than «just» a digital business card. It can be a brand ambassador, sales tool, lead generator, communication medium and much more. It is therefore essential to ask yourself the following question before a relaunch: What do I want to achieve with my online presence and what purpose should it serve? Simply owning a website just because it's appropriate is definitely the wrong approach.

Are you currently thinking about digital solutions and how you can reach and win your customers via digital channels in the future?

It shouldn't surprise you that you're not alone.

You often hear the question about the best browser. In this article we will take a closer look at the two most popular - Google Chrome and Mozilla Firefox.

This summer I successfully completed the CAS «Usability and User Experience». In this training I was shown the importance and benefits of user-centered product development. Already in the blog post «Don't forget! This is what you should keep in mind when creating your new website», dedicated a chapter to user-centered design.

More and more people are talking about progressive web apps that are revolutionizing the app market and may even make the apps we know superfluous. But what are PWAs? To answer this question, read on.

The effort and work involved in creating a website is often underestimated. A web presence needs to be carefully planned and executed, in order to achieve an optimal result. What you should think of when starting your next web project is explained in this article.